Pure, natural ingredients. Botanical extracts. You'll know the difference the first time you snuggle with your furry friend after a bath. Harsh, alcohol-based shampoos can leave your pet's coat dry and irritated, but not Buddy Wash. Heal. Soothe. Moisturize. Rejuvenate. Your furry friend will thank you. Did we forget to mention the light and refreshing lavender mint scent? Consider it a bonus. Not all soothing shampoos have to smell like medicine, do they? pH-balanced to be gentle on your dog's sensitive skin. Safe for use on puppies. Soap free. Can be used in conjunction with topical flea treatments.